Privacy Notice

  1. About the Illicit Tobacco Partnership and Fresh

The Illicit Tobacco Partnership and this website is led by Fresh, the regional tobacco control programme in the North East of England along with national tobacco control partners ASH and UKCTAS.  The Partnership is part of broader strategies to reduce smoking prevalence, protect communities from tobacco-related harm, and stop children from starting in the first place. For more details about this programme, visit

We work with a range of partners to tackle the illicit tobacco trade listed here

Fresh is hosted by County Durham and Darlington NHS Foundation Trust and commissioned by eleven North East local authorities.

In line with *General Data Protection Regulation (GDPR) we have a duty to protect personal information we collect about you and this privacy statement explains how we do this.

For further information about Fresh please visit:

  1. What information do we collect?

We may collect the following personal information about you:

  • Online identifiers – identifying you ‘pseudonymously’ online – by for example, obtaining your IP address or the operating system of your device, through cookies. Cookies are text files that are placed on your computer to collect internet log and visitor behaviour information, if you agree to them. This enables us to track how people are using our website, disseminate our health campaign advertisements and improve functionality. For more information about how we use cookies and why, please see our Cookies Statement.
  • Photographs/media/PR. Personal information, such as quotes from partners or seizures or raids, may from time to time be featured on our website with permission. We also may feature personal information, eg from court cases, in links to external websites.
  • Personal information – such as your name, email address, phone number, organisation (and any additional information you would like to provide) if you register the ‘contact us’ and ‘partner area’ sections of this website if you register as a partner.
  1. How we use your information

We use information provided through cookies to understand how you are using the site to enable us to ensure it is designed and functioning in the best way possible, as aforementioned in section 2.

Personal information provided through the contact us and partner areas will only be stored and used if deemed necessary, for the purposes shown and with your consent.

You can also opt in or out of receiving further information from Fresh via the ‘contact us’ and ‘partners’ sections of the website.

We will never sell or trade personal information to third parties.

  1. Hyperlinks to other sites

Our website may contain hyperlinks to other third party or affiliated websites.

This privacy statement covers this website only so if you link to other websites, you should read the website’s own privacy statement.

  1. Communications

This website is not used for direct marketing or direct communications.

If you would like to receive communications about this website and/or Fresh please contact us:

  1. How do we keep your personal information safe?

We look after any personal information carefully and undertake several robust security measures:

  • We prevent unauthorised access to, or use or disclosure of it, by restricting who has access to it
  • Our staff receives regular data protection training
  • We have a set of detailed data protection procedures which staff are required to follow when handling personal data
  • We only store personal information so long as it is required for the purpose(s) we collected it for and we regularly review what information we store and appropriately dispose of that which is no longer necessary
  • We regularly update our computers and electronic systems with appropriate fire-wall protection and anti-virus software

We cannot absolutely guarantee the security of the internet or external networks of a user’s own device.

  1. Your rights

We want our website users to remain in control of their personal information and to ensure this is accurate and up to date.

You can inform us if any information we have for you is incorrect or incomplete and you also have the right to request a copy of your information at any time.

You also have the right for any information we hold to be deleted.

You can request any of the above by contacting us via the contact details provided in section one of this privacy statement.

For further details about data protection or privacy rights, you can view the following websites or contact the UK Information Commissioner’s Office, which oversees data protection compliance in the UK:

  1. Updates to this statement

We regularly review this privacy statement. When we do we will revise the date shown. We encourage users to check this page regularly to stay informed of any changes and how we are helping to protect the personal information we collect.

This policy was last updated on 23 May 2018

*From 25 May 2018, GDPR replaces the former EU data protection law. For further details please see